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Futura Floors, a specialist in high-grade flooring for industry professionals, decided to bring its business online and allow its b2b clients to have an intuitive e-commerce experience.
Context.
Futura successfully grows its business in many European countries including Germany, Italy, Switzerland, Austria but also Eastern Europe and beyond. Going online and using web technologies was becoming an urge for the company to sustain its growth, tackle competition and more importantly to adapt to its clients new ways and anticipate the new trends.