New visual identity and website for Heritage Innovations Laboratory Oxford, an Oxford University research collective pioneering heritage innovation.

Context

The landscape of heritage research and preservation often feels static, academic, or relegated to the sidelines. There’s a lack of urgency, a sense that the field is passive rather than active. HILO wanted to challenge this. Rather than another research department, the vision was to create something with the energy of a special unit, a team of investigators and intelligence leaders pushing the boundaries of heritage science.